The Connected Store Holy Grail: Synthesising Physical and Digital Retail for Trillion-Dollar Value (Part 1) VusionGroup
In today’s fast-paced retail landscape, the physical store faces a critical challenge: achieving Digital-Physical Parity. As emphasised by leading consulting firms, the hashtagConnectedStore represents not just a trend but a trillion-dollar imperative for securing future profitability
Why Act Now?
The Internet of Things is projected to yield an astonishing economic impact of $3.9 trillion to $11.1 trillion by 2026. Retailers must act immediately to capture their share of this transformative wave. The global ESL market alone is forecasted to grow at a 17.4% CAGR, reaching over $10 billion by 2035
hashtagShareholderValue
‘Organisations investing in digital initiatives have generated returns three times higher compared to non-digital leaders over the last five years!
This highlights that the physical store will become one of the largest beneficiaries of global IoT spending’ MWB Advisory
The ROI:
1. Operational Efficiency: The primary financial benefits stem from eliminating inefficiencies associated with manual processes. Automated systems like ESLs significantly reduce labor costs, with a typical ROI payback period of 18 to 29 months
2. Inventory Accuracy: Integrating ESLs and IoT/camera sensors can achieve up to 98% hashtagInventoryAccuracy, preventing price mismatches and out-of-stocks that erode margins
3. Experience & Monetisation: The long-term value of connected stores lies in their ability to create personalised shopping experiences. By leveraging in-store digital technologies, retailers can generate revenue uplifts of 5-15% and increase marketing spend efficiency by 10-30%. Retailers should also capitalize on hashtagRetailMediaActivation, utilising platforms like VusionGroup’s to tap into this lucrative advertising stream directly on the shop floor
Platform Advantage: The future of retail demands a hashtagUnifiedRetailOperatingSystem. Consultants highlight that the full value of IoT is only unlocked through integrated, holistic solutions rather than siloed, single-use tools. hashtagVusionGroup emerges as the global leader in digital retail solutions, serving over 350 major retailer groups with its AI-native, single-platform architecture that addresses this fragmentation
1. AI Integration & hashtagDigitalTwin: VusionGroup’s platform creates a “Digital Twin” of the store, enabling real-time insights and automated operations that extend far beyond price automation.
2. hashtagGlobalLeadership & Industrial Scale: As the undisputed leader in its core segment, the VusionGroup platform offers the industrial reliability and global scale necessary for mission-critical operations across the largest retailers worldwide- Walmart
In conclusion, companies like VusionGroup are solely laying the groundwork for a retail revolution—capturing the trillions in value that are currently locked within the analog physical store
Let’s explore the world of hashtagEdgeSense in PART 2.
